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The Science of Social Media

The Science of Social Media is your weekly sandbox for social media stories, insights, experimentation, and inspiration. Every Monday (and sometimes more) we share the most cutting-edge social media marketing strategies from brands and influencers in every industry. If you're a social media team of one, business owner, marketer, or someone simply interested in social media marketing, you're sure to find something useful in each episode.  It's our hope that you'll join our 14,000+ listeners each week and rock your social media channels as a result!
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Now displaying: Page 1
Apr 16, 2018
As video content on social media becomes more and more widely used, it’s becoming clear that companies not using video are missing out on a really big opportunity to bring their brand to life.
 
Video makes your brand more human, engaging, and helps to create trust because people get to meet the people that help to make your company thrive.
 
Nearly all mainstream social media channels have already begun to prioritize video — whether its in the algorithm or in the various features that are now offered for brands.
 
In episode #90, Hailley and Brian dive into 21 actionable tips on how you can create some really great videos for the two of the largest platforms out there: Facebook and Instagram.

About the Show:

The Science of Social Media is your weekly sandbox for social media stories, insights, experimentation, and inspiration. Every Monday (and sometimes more) we share the most cutting-edge social media marketing strategies from brands and influencers in every industry. If you're a social media team of one, business owner, marketer, or someone simply interested in social media marketing, you're sure to find something useful in each episode.  It's our hope that you'll join our 14,000+ listeners each week and rock your social media channels as a result!

The Science of Social Media is proudly made by the Buffer team. Feel free to get in touch with us for any thoughts, ideas, or feedback.

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