Likes, comments, and posts we share on social media can often seem inconsequential, but they matter. They tap into some of the very elements that make us human, our addictions, desires, anxieties and joys.
What if we could understand the psychology of social media and use that knowledge to bring customers closer, give them more of what they want, and create better relationships?
In episode #57 of The Science of Social Media, we explore just that! We take a deep dive into the psychology of social media and why people share and like what they do online. Many of these will surprise you!
We hope to leave you with the tools and resources you need to create better content online and share it in ways that will keep people coming back for more.
Full Research: https://blog.bufferapp.com/psychology-of-social-media
P.S. Happy Eclipse Day!
About the Show:
The Science of Social Media is your weekly sandbox for social media stories, insights, experimentation, and inspiration. Every Monday (and sometimes more) we share the most cutting-edge social media marketing strategies from brands and influencers in every industry. If you're a social media team of one, business owner, marketer, or someone simply interested in social media marketing, you're sure to find something useful in each episode. It's our hope that you'll join our 12,000+ listeners each week and rock your social media channels as a result!
We'd love for you to check out the detailed show notes at www.buffer.com/podcast
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