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The Science of Social Media

The Science of Social Media is your weekly sandbox for social media stories, insights, experimentation, and inspiration. Every Monday (and sometimes more) we share the most cutting-edge social media marketing strategies from brands and influencers in every industry. If you're a social media team of one, business owner, marketer, or someone simply interested in social media marketing, you're sure to find something useful in each episode. It's our hope that you'll join our 11,000+ listeners each week and rock your social media channels as a result!
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Now displaying: February, 2017
Feb 27, 2017

Michael Stelzner - CEO and founder of Social Media Examiner - shares his insider knowledge on exactly how social media algorithms work and why they're important for marketers to understand.

Michael also details out specific social media tactics and strategies marketers and businesses can implement to help use algorithms in their favor. 

Implementing these specific tactics and strategies will give you the tools needed to use algorithms in your favor - allowing more of your great content to be seen by your audience on social media.

About the Show:

The Science of Social Media is a podcast for marketers and brands interested in learning about new and exciting ways to implement social media marketing across a variety of platforms and industries. Join Buffer hosts Hailley, Brian, and Kevan each week as they interview some of the best marketers from brands and businesses that are leading the way in social media innovation and experimentation around the world. We promise to keep it fun, insightful, interesting, and most of all, actionable. The Science of Social Media is a podcast presented by the social media publishing and analytics tool, Buffer.

We'd love for you to check out the detailed show notes at www.buffer.com/podcast

Your ratings and reviews on iTunes mean the world to us!

Check us out on Instagram - @buffer

Feb 23, 2017

Join hosts Hailley and Brian as they break down the 5 most important things you can do to begin to build your personal brand online. And why it's important for both your personal and professional life.

We're excited to launch this brand new Minisode - Where we share 5 or more social media tips in 10 minutes or less. Enjoy!

About the Show:

The Science of Social Media is a podcast for marketers and brands interested in learning about new and exciting ways to implement social media marketing across a variety of platforms and industries. Join Buffer hosts Hailley, Brian, and Kevan each week as they interview some of the best marketers from brands and businesses that are leading the way in social media innovation and experimentation around the world. We promise to keep it fun, insightful, interesting, and most of all, actionable. The Science of Social Media is a podcast presented by the social media publishing and analytics tool, Buffer.

We'd love for you to check out the detailed show notes at www.buffer.com/podcast

Your ratings and reviews on iTunes mean the world to us!

Feb 20, 2017

Bustle, with more than 1.4 million followers on Instagram alone, is leading the way in Instagram Stories marketing. Everyday thousands of people tune into their Stories to watch one of the many fun, entertaining, and educational series that the Bustle team puts together. 

In fact, Stories have been so successful in helping to grow their Instagram account, it has become a full-time position. 

Behind it all? The very talented, Hannah Caldwell. 

Hannah shares her expert strategies on how you can create simple, yet beautiful and engaging Stories that will help to grow your account and "wow" your audience.

About the Show:

The Science of Social Media is a podcast for marketers and brands interested in learning about new and exciting ways to implement social media marketing across a variety of platforms and industries. Join Buffer hosts Hailley, Brian, and Kevan each week as they interview some of the best marketers from brands and businesses that are leading the way in social media innovation and experimentation around the world. We promise to keep it fun, insightful, interesting, and most of all, actionable. The Science of Social Media is a podcast presented by the social media publishing and analytics tool, Buffer.

We'd love for you to check out the detailed show notes at www.buffer.com/podcast

Your ratings and reviews on iTunes mean the world to us!

Check us out on Instagram - @buffer

Feb 13, 2017

Sunny Lenarduzzi - YouTube influencer with more than 70,000 subscribers and 5,000,000 video views - is just the expert to talk to about getting started with video marketing for your brand or business. 

We had the pleasure of chatting with Sunny about everything marketers need to know about video marketing and social media - including what to film, how to film it, and how to make sure that people see your videos online.

A huge thank you to Sunny for jam-packing this episode with actionable wisdom and takeaways for social media managers and marketers alike looking to rock their video marketing strategy in 2017!

About the Show:

The Science of Social Media is a podcast for marketers and brands interested in learning about new and exciting ways to implement social media marketing across a variety of platforms and industries. Join Buffer hosts Hailley, Brian, and Kevan each week as they interview some of the best marketers from brands and businesses that are leading the way in social media innovation and experimentation around the world. We promise to keep it fun, insightful, interesting, and most of all, actionable. The Science of Social Media is a podcast presented by the social media publishing and analytics tool, Buffer.

We'd love for you to check out the detailed show notes at www.buffer.com/podcast

Your ratings and reviews on iTunes mean the world to us!

Check us out on Instagram - @buffer

Feb 6, 2017

Lindsay Smith - Producer at National Geographic Travel - shares the strategic approach that National Geographic Travel takes to storytelling and how that positively impacts the amazing results that they see on social media.

With more than 25,000,000 adoring fans across social media, National Geographic Travel is a poster child for the power of storytelling in marketing.

Their secret?

Going where no one else has gone before.

About the Show:

The Science of Social Media is a podcast for marketers and brands interested in learning about new and exciting ways to implement social media marketing across a variety of platforms and industries. Join Buffer hosts Hailley, Brian, and Kevan each week as they interview some of the best marketers from brands and businesses that are leading the way in social media innovation and experimentation around the world. We promise to keep it fun, insightful, interesting, and most of all, actionable. The Science of Social Media is a podcast presented by the social media publishing and analytics tool, Buffer.

We'd love for you to check out the detailed show notes at www.buffer.com/podcast

Your ratings and reviews on iTunes mean the world to us!

Check us out on Instagram - @buffer

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