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The Science of Social Media

The Science of Social Media is your weekly sandbox for social media stories, insights, experimentation, and inspiration. Every Monday (and sometimes more) we share the most cutting-edge social media marketing strategies from brands and influencers in every industry. If you're a social media team of one, business owner, marketer, or someone simply interested in social media marketing, you're sure to find something useful in each episode. It's our hope that you'll join our 11,000+ listeners each week and rock your social media channels as a result!
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Now displaying: January, 2017
Jan 30, 2017

Carlos Gil - entrepreneur, social media expert, and Snapchat influencer - shares his insights into how marketers and brands can get started with Snapchat marketing.

We also chat about some Snapchat best-practices around building a community as well as tying your Snapchat marketing efforts into real business ROI. 

Fun Fact: In 2016, Carlos was listed as one of the world's top Snapchat marketing influencers by Inc. and a host of other publications.

 

About the Show:

The Science of Social Media is a podcast for marketers and brands interested in learning about new and exciting ways to implement social media marketing across a variety of platforms and industries. Join Buffer hosts Hailley, Brian, and Kevan each week as they interview some of the best marketers from brands and businesses that are leading the way in social media innovation and experimentation around the world. We promise to keep it fun, insightful, interesting, and most of all, actionable. The Science of Social Media is a podcast presented by the social media publishing and analytics tool, Buffer.

We'd love for you to check out the detailed show notes at www.buffer.com/podcast

Your ratings and reviews on iTunes mean the world to us!

Check us out on Instagram - @buffer

Jan 25, 2017

Join hosts Kevan, Hailley, and Brian as they break down their top 9 essential social media manager skills and qualities. You'll learn what hiring managers are looking for in candidates and how you can position yourself to be an industry-leading social media manager.

Whether you're looking to build an all-star social media team, get into the industry, or simply brush up on your skills, this episode is perfect for you!

About the Show:

The Science of Social Media is a podcast for marketers and brands interested in learning about new and exciting ways to implement social media marketing across a variety of platforms and industries. Join Buffer hosts Hailley, Brian, and Kevan each week as they interview some of the best marketers from brands and businesses that are leading the way in social media innovation and experimentation around the world. We promise to keep it fun, insightful, interesting, and most of all, actionable. The Science of Social Media is a podcast presented by the social media publishing and analytics tool, Buffer.

We'd love for you to check out the detailed show notes at www.buffer.com/podcast

Your ratings and reviews on iTunes mean the world to us!

Jan 23, 2017

Head of Content Marketing at First Round Review, Camille Ricketts, and editor, Shaun Young, share their specific marketing strategy on creating consistently shareable content on social media. 

 

Their deep understanding of First Round Review's target audience and experimental content promotion techniques have paved the way for incredible content success. This knowledge and experimental focus has resulted in tens of thousands of shares on social media. 

This episode of The Science of Social Media provides all of the details on how you can apply this to your own content marketing strategy.

About the Show:

The Science of Social Media is a podcast for marketers and brands interested in learning about new and exciting ways to implement social media marketing across a variety of platforms and industries. Join Buffer hosts Hailley, Brian, and Kevan each week as they interview some of the best marketers from brands and businesses that are leading the way in social media innovation and experimentation around the world. We promise to keep it fun, insightful, interesting, and most of all, actionable. The Science of Social Media is a podcast presented by the social media publishing and analytics tool, Buffer.

We'd love for you to check out the detailed show notes at www.buffer.com/podcast

Your ratings and reviews on iTunes mean the world to us!

Check us out on Instagram - @buffer

Jan 16, 2017

Malcolm Gladwell once wrote in his book, Outliers, that the key to achieving world-class expertise in any skill is, to a large extent, practicing the correct way for a total of around 10,000 hours.

No matter which way you slice it, that's a lot of practice.

That's where International Elite Runner, Tina Muir, comes into our story. Tina is a professional runner, an olympic trial qualifier, community manager for Runners Connect, and host to a 5-star podcast, Run to the Top. Somehow, she finds time to manage it all.

Tina shares her secrets into creating winning social media habits and big, scary goals that will help take your marketing to the next level. 

About the Show:

The Science of Social Media is a podcast for marketers and brands interested in learning about new and exciting ways to implement social media marketing across a variety of platforms and industries. Join Buffer hosts Hailley, Brian, and Kevan each week as they interview some of the best marketers from brands and businesses that are leading the way in social media innovation and experimentation around the world. We promise to keep it fun, insightful, interesting, and most of all, actionable. The Science of Social Media is a podcast presented by the social media publishing and analytics tool, Buffer.

We'd love for you to check out the detailed show notes at www.buffer.com/podcast

Your ratings and reviews on iTunes mean the world to us!

Check us out on Instagram - @buffer

Jan 9, 2017

Mari Smith, Facebook marketing and advertising expert, shares her ninja tips and insights into how brands and marketers can use Facebook Ads to drive real business results.

Whether you're just getting started with Facebook Advertising or have tons of experience, this episode covers all of the crucial elements to today's top Facebook advertising strategies - from Facebook pixels to the most effective ad types and copy technique.

Join us as we venture into the world of Facebook Advertising!

About the Show:

The Science of Social Media is a podcast for marketers and brands interested in learning about new and exciting ways to implement social media marketing across a variety of platforms and industries. Join Buffer hosts Hailley, Brian, and Kevan each week as they interview some of the best marketers from brands and businesses that are leading the way in social media innovation and experimentation around the world. We promise to keep it fun, insightful, interesting, and most of all, actionable. The Science of Social Media is a podcast presented by the social media publishing and analytics tool, Buffer.

We'd love for you to check out the detailed show notes at www.buffer.com/podcast

Your ratings and reviews on iTunes mean the world to us!

Check us out on Instagram - @buffer

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