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The Science of Social Media

The Science of Social Media is your weekly sandbox for social media stories, insights, experimentation, and inspiration. Every Monday (and sometimes more) we share the most cutting-edge social media marketing strategies from brands and influencers in every industry. If you're a social media team of one, business owner, marketer, or someone simply interested in social media marketing, you're sure to find something useful in each episode. It's our hope that you'll join our 11,000+ listeners each week and rock your social media channels as a result!
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Now displaying: November, 2016
Nov 29, 2016

Stefanie Grieser, International Marketing Manager at Unbounce, shares her top strategies for creating and growing a successful industry marketing event. Stefanie also dives into the important reasons why one-on-one interactions offline are crucial to brand building and business growth. 

Stefanie has a unique story, too! She went from being the 9th employee and one of the very first marketers at Unbounce — to a marketing conference of 1,000 attendees, acclaimed in the industry, and a must-attend destination on the annual events calendar.

About the Show:

The Science of Social Media is a podcast for marketers and brands interested in learning about new and exciting ways to implement social media marketing across a variety of platforms and industries. Join Buffer hosts Hailley, Brian, and Kevan each week as they interview some of the best marketers from brands and businesses that are leading the way in social media innovation and experimentation around the world. We promise to keep it fun, insightful, interesting, and most of all, actionable. The Science of Social Media is a podcast presented by the social media publishing and analytics tool, Buffer.

We'd love for you to check out the detailed show notes at www.buffer.com/podcast

Your ratings and reviews on iTunes mean the world to us - They help tremendously in growing our show!

Nov 22, 2016

Neil Patel - entreprenuer, marketer, and social media expert - shares his actionable insights on the specific ways brands and businesses can incorporate social media as a viable and integral part of their marketing and sales funnel.

About the Show:

The Science of Social Media is a podcast for marketers and brands interested in learning about new and exciting ways to implement social media marketing across a variety of platforms and industries. Join Buffer hosts Hailley, Brian, and Kevan each week as they interview some of the best marketers from brands and businesses that are leading the way in social media innovation and experimentation around the world. We promise to keep it fun, insightful, interesting, and most of all, actionable. The Science of Social Media is a podcast presented by the social media publishing and analytics tool, Buffer.

We'd love for you to check out the detailed show notes at www.buffer.com/podcast

Your ratings and reviews on iTunes mean the world to us!

Nov 17, 2016

Join hosts Kevan, Hailley, and Brian as they discuss several major social media trends and stats for marketers to keep an eye on going into 2017. These trends emerged from Buffer's first ever, State of Social Media 2016 Report, that surveyed more than 1,200 top social media marketers. This very special bonus episode includes actionable takeaways on video marketing, Facebook, the future or Twitter, and much more!

About the Show:

The Science of Social Media is a podcast for marketers and brands interested in learning about new and exciting ways to implement social media marketing across a variety of platforms and industries. Join Buffer hosts Hailley, Brian, and Kevan each week as they interview some of the best marketers from brands and businesses that are leading the way in social media innovation and experimentation around the world. We promise to keep it fun, insightful, interesting, and most of all, actionable. The Science of Social Media is a podcast presented by the social media publishing and analytics tool, Buffer.

We'd love for you to check out the detailed show notes at www.buffer.com/podcast

Your ratings and reviews on iTunes mean the world to us!

Nov 15, 2016

Hiten Shah, entrepreneur and co-founder of KISSmetrics, Crazy Egg and Quick Sprout, chats about the most important metrics you can be tracking on social media and what makes for the best content online.

Hiten also discusses the future of social media and where some of our favorite platforms might be headed in the future. 

About the Show:

The Science of Social Media is a podcast for marketers and brands interested in learning about new and exciting ways to implement social media marketing across a variety of platforms and industries. Join Buffer hosts Hailley, Brian, and Kevan each week as they interview some of the best marketers from brands and businesses that are leading the way in social media innovation and experimentation around the world. We promise to keep it fun, insightful, interesting, and most of all, actionable. The Science of Social Media is a podcast presented by the social media publishing and analytics tool, Buffer.

We'd love for you to check out the detailed show notes at www.buffer.com/podcast

Your ratings and reviews on iTunes mean the world to us!

Nov 7, 2016

Brittany Berger, Head of Content and PR at Mention, shares the specific ways brands and businesses can leverage social media monitoring to track mentions and shape their marketing strategy moving forward.

In a world where customer service is becoming the new marketing - understanding how to find, monitor and respond to social mentions is a crucial skill for marketers to develop.

About the Show:

The Science of Social Media is a podcast for marketers and brands interested in learning about new and exciting ways to implement social media marketing across a variety of platforms and industries. Join Buffer hosts Hailley, Brian, and Kevan each week as they interview some of the best marketers from brands and businesses that are leading the way in social media innovation and experimentation around the world. We promise to keep it fun, insightful, interesting, and most of all, actionable. The Science of Social Media is a podcast presented by the social media publishing and analytics tool, Buffer.

We'd love for you to check out the detailed show notes at www.buffer.com/podcast

Your ratings and reviews on iTunes mean the world to us!

Nov 1, 2016

Casandra Campbell, Content Marketing Lead and Managing Editor at Shopify, takes us through the specific ways her team approaches holiday marketing and how they strategically help their huge community of businesses - both big and small - find success with social media content and sales online.   

About the Show:

The Science of Social Media is a podcast for marketers and brands interested in learning about new and exciting ways to implement social media marketing across a variety of platforms and industries. Join Buffer hosts Hailley, Brian, and Kevan each week as they interview some of the best marketers from brands and businesses that are leading the way in social media innovation and experimentation around the world. We promise to keep it fun, insightful, interesting, and most of all, actionable. The Science of Social Media is a podcast presented by the social media publishing and analytics tool, Buffer.

We'd love for you to check out the detailed show notes at www.buffer.com/podcast

Your ratings and reviews on iTunes mean the world to us!

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